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08 October 2025

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EFAMA’s new Investor Education brochure - Invest Early, Achieve Big - Five questions on investing to build wealth over time

This interactive digital brochure is now publicly available on EFAMA website here. The brochure features ten informative videos, specifically designed for first-time earners. It highlights why and how young people should start investing as early as possible to achieve long-term financial goals. Two leading experts in the field of investor education, Professor Luigi Guiso and Anne Lester, provide insightful answers to five key questions about investing:

1. Why is it important to invest?

2. How can a beginner start investing?

3. Why start investing early?

4. How can investing align with long-term goals?

5. What are some common mistakes to avoid when investing?
                                                                                         

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